Thalía is the new face of AT&T


Thalía is the new face of AT&T

Directed by Emilio Estefan, two new commercials show Thalía attracting a Hispanic audience with her new song "Ten paciencia"

Foto: Courtesy of AT/T
With the intention of attracting more Hispanic customers, AT&T launched a pair of commercials that feature singer Thalía as the face behind the cell-phone service provider.

"Yes, my love, we'll see each other there," says the 35-year-old Mexican native during the first commercial (that includes the music video for her new single "Ten Paciencia") in which Thalia is shown receiving a call and mentions the benefits of signing up with the company's service plan.

The commercial was directed by Emilio Estefan; In this one, she's so happy to be one the phone, she looks like she's throwing a party for it.

First Commercial

AT&T launched the Talia-themed campaign last week, which also includes an additional commercial showing her support for the Mexican soccer team, a radio endorsement, and plenty of prints and ads.

Second Commercial

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